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More Pounds. Higher Quality Grade. Better Females. GeneMAX Advantage.

A trusted product.

GeneMax® Advantage was created through a collaboration between Angus Genetics Inc. (AGI), Certified Angus Beef® and Zoetis. It is intended for use in commercial Black Angus females (75% or greater).

GeneMAX Advantage helps avoid costly mistakes by enabling the selection of the right heifers and breeding them the right way to produce valuable calves by:

  • Part of an integrated Angus genetic game plan for bull-buying based on GE-EPDs powered by HD50K, use GeneMax Advantage for selecting and mating Angus-based replacement females and GeneMax Focus for predicting feedlot growth and marbling
  • Easy and dependable evaluation of commercial Angus females for maternal, feedlot, carcass and eating satisfaction traits
  • Delivers Smart Outlier Reporting for customized selection and mating decisions
  • Includes Sire Match from the registered, transferred, HD50K-tested Angus bull battery that produced tested daughters to help you manage inbreeding

GeneMax Advantage delivers three economic index scores that allow for easier, more dependable decision-making:

  • Total Advantage – Select the best overall heifers with one simple number. This index predicts differences in profitability from genetic merit across all economically relevant traits captured in the Cow Advantage and Feeder Advantage index scores.
  • Cow Advantage – Select heifers that are superior at calving and developing the most valuable calves through weaning. This index ranks females for differences in the following maternal traits: Calving Ease Maternal (CEM), Weaning Weight (WW), Heifer Pregnancy (HP) and Milk and Mature Weight (MW).
  • Feeder Advantage – Select heifers that are superior at producing the most valuable heifers from weaning to CAB Carcass. This index ranks females for differences in terminal traits, including: Dry Matter Intake (DMI), Carcass Weight (CW), Marbling and Yield Grade traits, as valued on CAB type grids.

188体育平台For more GeneMax Advantage Resources, please download:

Smart Outlier Reporting flexibility identifies animals using producer defined thresholds for out-of-bounds genetics for cow costs, animal handling and consumer satisfaction traits:

  • Cow Cost: High cow maintenance and production costs associated with genetics for combined mature cow size and milk production
  • Docility: Potential troublemakers due to unacceptable temperament
  • Tenderness: Least desirable for tenderness as determined by genomic predictions for Warner-Bratzler shear force

Resource Center

Click here to view more materials available in the Zoetis Genetics resource center.

Producer Stories

View Additional Stories

In The News

  • January 5, 2017 - Iowa Farmer Today
  • December 2016 - Brangus Journal
  • December 1, 2016 - Progressive Cattleman
  • December 1, 2016 - AgriLand
  • November 23, 2016 - The Cattle Site
View all News & Media


Please follow these instructions and guidelines to place your order with us.


New to Zoetis Genetics? Please give us a call at 877-233-3362 so we can walk you through available options.


Please contact our customer service team at 1-877-233-3362 or to verify our laboratories are approved to conduct DNA tests within your respective country.


GeneMax Advantage is exclusively distributed and ordered through our partners at AGI.

through AGI or download a GeneMax Advantage Excel® Order Form.


Watch Sample Collection Videos

Collecting a high-quality sample is the first step to receiving accurate genomic results. Find out more here.


Find answers to common questions about the Zoetis Genetics ordering process here. If you’re still having trouble, please contact us at 877-233-3362 and we’ll be glad to help.


Mail your order and testing kit samples to:

Angus Genetics Inc. (AGI)
3201 Frederick Avenue
Saint Joseph, MO 64506
188体育平台Phone: 816-383-5100


The following guides explain the testing results and reports we will provide to you.
GeneMax® Advantage



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188体育平台This site is intended for U.S. Animal Healthcare Professionals. The product information provided in this site is intended only for residents of the United States. The products discussed herein may not have marketing authorization or may have different product labeling in different countries. The animal health information contained herein is provided for educational purposes only and is not intended to replace discussions with an animal healthcare professional. All decisions regarding the care of a veterinary patient must be made with an animal healthcare professional, considering the unique characteristics of the patient.

All trademarks are the property of Zoetis Services LLC or a related company or a licensor unless otherwise noted. ©2020 Zoetis Services LLC. All rights reserved.

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